Gerti is CEO and Founder of New Media Group; A Marketing Communications company specialised in Design & Development of Online Solutions, Websites, Applications and Digital Media.
His career includes 23+ years of experience in the Marketing & Advertising industry, working in well-known companies in Albania and managing the business operations of his group of companies, which he has co-founded since 2009.
Gerti’s work with a variety of national & international clients has engaged him in many projects with expertise in Strategic Planning & Marketing consultancy, Online Project Management, Business Development, Communication Strategy, Media planning & Buying, Brand Identity, PR Activities & Promotions.
Over the years of work at New Media Communications, Gerti has been in charge of all the projects developed which supplied powerful marketing and PR solutions for clients in the fields of automotive, consumer goods, financial, higher education, manufacturing, medical, real estate and property management, retail, recreation, and tourism & travel.
In 2015 launched a startup project in Digital Media called the Business Magazine Albania – www.BusinessMag.al – The First Online Media Platform focused on Startups and Entrepreneurship in the Albanian language.
Engaged in a series of activities in the Innovation and Startup Albanian Scene as a mentor and community builder, in 2016 he led the Chapter Director of Startup Grind Tirana, part of Startup Grind. Startup Grind is a global community for Entrepreneurs designed to educate, inspire, and connect entrepreneurs.
Since October 2016, is hosting and organizing AllWeb – The Digital Marketing Conference – an annual event that brings together for 1-day industry professionals, C-level execs, Marketing managers, Advertising Agencies, PR and Communication experts, Entrepreneurs etc.
On 2021, following his passion and engagement with innovative startups, he started AlbaniaTech Project – a platform aiming to unite and activate the whole Albanian ecosystem players in one place. It has a mission to promote Albania Innovation Landscape internationally.
Being a marketing-oriented & community builder, Gerti is always in search of connecting with people and networking opportunities.